Clay
Waterfalls dozens of data providers and writes personalised sequences with AI.
Full Clay record →Head to head
Clay (Clay) and Writesonic (Writesonic) both sit in Marketing. Writesonic is the cheaper entry point at Free tier · from $79/mo. Clay shipped more tracked changes in the last 30 days (5 vs 4). Every value below comes from the latest crawl of the vendors' own pages.
| Attribute | Clay Clay | Writesonic Writesonic |
|---|---|---|
| Segment | Marketing | Marketing |
| Version | Workflows | 6 |
| Entry cost | Free tier · from $149/mo | Free tier · from $79/mo |
| Pricing tiers | Free free · Starter $149 · Explorer $349 · Pro $800 | Starter $79 · Basic $199 · Growth $399 · Enterprise free |
| Model stack | ChatGPT · Claygent · Claygents · GLM 5.2 · GPT-4o · Kimi K2.6 · Sculptor AI | ChatGPT · Claude · ClaudeBot · Gemini · GPT-5.2 · GPTBot · PerplexityBot · Unspecified LLM · Writesonic v2.5 |
| Context window | Not published | Not published |
| Public API | ||
| Routes models | ||
| Changes / 30d | 5 | 4 |
| Origin | Global | Global |
| Capabilities | Data waterfall, Claygent research agent, CRM sync, Signal triggers, Sequence writing, Data marketplace, Waterfall enrichment, Claygents (AI Agent) | SEO article writer, Keyword research, Brand voice, AI tracker, Bulk generation, AI Visibility Tracking, Sentiment Analysis, AI Article Writer |
Waterfalls dozens of data providers and writes personalised sequences with AI.
Full Clay record →Article writing, keyword research and brand voice tooling for marketers.
Full Writesonic record →