Hex
Collaborative data notebooks where Magic writes SQL and Python for you.
Full Hex record →Head to head
Hex (Hex) and AI/BI Genie (Databricks) both sit in Data & Analytics. AI/BI Genie is the cheaper entry point at Free of additional license fees; standard Databricks Lakehouse DBU rates apply.. Hex shipped more tracked changes in the last 30 days (7 vs 4). Every value below comes from the latest crawl of the vendors' own pages.
| Attribute | Hex Hex | AI/BI Genie Databricks |
|---|---|---|
| Segment | Data & Analytics | Data & Analytics |
| Version | September 10, 2026 release | AI/BI Genie |
| Entry cost | Free tier · from $36/mo | Free of additional license fees; standard Databricks Lakehouse DBU rates apply. |
| Pricing tiers | Community free · Professional $36 · Team $75 · Enterprise free | AI/BI free |
| Model stack | Claude · Claude Opus 5 · Fable 5 · GPT-5.2 · GPT-5.6 Luna · GPT-5.6 Sol · GPT-5.6 Terra · Kimi K2.7 · Luna · Sol · Terra | Claude · DBRX · Generative AI · Genie · Llama |
| Context window | Not published | Varies by model |
| Public API | ||
| Routes models | ||
| Changes / 30d | 7 | 4 |
| Origin | Global | Global |
| Capabilities | Magic AI, SQL and Python cells, Semantic model awareness, App publishing, Notebook agent, Notebook Agent, Threads Agent, SQL & Python Cells | Natural language queries, Unity Catalog governance, Instruction tuning, Trusted assets, Dashboards, conversational analytics, natural language queries, Genie Spaces |
Collaborative data notebooks where Magic writes SQL and Python for you.
Full Hex record →Natural-language analytics over governed Databricks data.
Full AI/BI Genie record →